How to have a productive and effective sales team in a call center?

In this day and age call centers can be a crucial part of your business and the most effective but at the same time if you don’t manage your sales team effectively you wont see the results you seek.

As a sales manager for a cell center I have managed some of the most effective sales team in the world and I have learned that the two biggest factors that make a good sales team in a call center is the lead generation and the sales floor.

The following are just a few factors that will make a high positive impacting sales team in a call center

Proper lead generation techniques
Proper distribution of leads within the sales team
Effective turn around time of contacting leads in a sales cycle
Making the most amount of outbound dials or receiving the most inbound calls during your peak times and dead times
Effective promotions or marketing to increase phone activity
High inbound activity and outbound activity
Strong Customer Service and Quality Assurance
High Impact sales team
Sales Team Loyalty and team core values
Good sales incentives and employee recognition
Effective Call Center Floor Plan
Proper sales training and mentoring of new callers
Strong Product knowledge and Sales Skills
Referrals, Call back system and Up-sell process
Top Grading
Proper Call Disposition Reports and Call times
Team Evaluation, Development and Growth
Internet Marketing Lead Conversion Funnel
Direct Mail and Email marketing Promotions
Proper Recruiting and HR
Performance Improvement
Team Culture and Positive working environment
Hands on leadership and effective resources for team members
Effective targets and Goals

Running an effective call center takes time experience and patience. At the end of the day it takes dedication and a hands on approach. Working on these areas will make your sales team very effective.